Pacific Data Sovereignty and AI: Our Future, Our Voices By Dr Jacinta Fa’alili-Fidow
About the Author
Dr Jacinta Fa’alili-Fidow is one of the General Manager’s of Moana Connect and a leading advocate for Pacific health and data sovereignty. She was invited by the Centre for Data Ethics and Innovation to share her insights on the future of Pacific data, artificial intelligence, and the importance of Pacific leadership in this space.
Pacific Data as Living Taonga
Data is a living taonga that reflects and derives from our history, present realities, and future aspirations (Moana Research, 2021). For Pacific peoples, data is much more than numbers—it is broad, nuanced, and deeply connected to our values and relationships.
What Does Pacific Data Sovereignty Mean?
Pacific data sovereignty is about more than just protection and participation in data processes. It seeks to address historic gaps by centring Pacific voices and perspectives, enabling transformative decision-making and positive change. As Dr ‘Ana Taufeulungaki said at the first Pacific Data Sovereignty seminar in 2019:
“Data Sovereignty is not just about ownership of the collection, storage, retrieval, accessibility, application and dissemination of individual groups and cultural information. It is about taking charge of our own destiny.”
This vision ensures all Pacific peoples are seen, heard, and able to thrive in today’s and tomorrow’s society.
AI and the Pacific: Challenges and Opportunities
With artificial intelligence, the future is already here. In 2024, the Pacific Data Sovereignty Committee brought together Pacific digital leaders to discuss the impact of AI on our communities. Speakers such as Nu’uali’i Eteroa Lafaele and Dr Karaitiana Taiuru emphasised the need for Pacific expertise early in AI development and called for investment in digital skills and training, so our communities aren’t left behind. Business leaders Peter Lucas-Jones (Te Hiku Media) and Luke Fitzgerald (Frankly AI) highlighted AI’s potential to empower Pacific and Māori communities, especially in health, and stressed the importance of seizing economic opportunities through tech training. Amy Dove (Deloitte) spoke about busting myths around AI, while also acknowledging the risks, such as bias in data.
Collective Action for the Future
Balancing risks and opportunities in a fast-changing digital environment is challenging. The Pacific Data Sovereignty Committee remains committed to collective action—promoting accountability and ethics, protecting cultural knowledge, and seeking investment in capability building, especially for our youth. By combining Artificial Intelligence with Ancestral Intelligence, we can ensure Pacific communities are ready to face both the threats and opportunities that digital advances bring.
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